Participation in the development of dozens of world-famous crypto projects
The Boosty Labs team took part in the creation and development of a dozen successful crypto projects. We have a lot of experience in the inner workings of successful projects and insider life hacks. This industry is familiar to us firsthand.
Availability of unique technologies and experience in working with “gray” niches
Cryptocurrency and related niches still remain outside the legal field in a number of countries, and all advertising activities related to this topic are limited. Our marketing specialists have extensive experience working with other niches that are also prohibited in some countries (gambling, betting, etc). Despite these restrictions, our team could get impressive results. And we also have unique technologies (cloaking tools and others) to work with such restrictions.
Maximum immersion in the topic: we ourselves are investors and active members of the crypto community
Many members of our team are involved in the crypto and NFT worlds. Therefore, we perfectly feel the rhythm of the market and keep our finger on the pulse of the industry.
Crypto friendly
We accept your project's native crypto as a payment method for our services (if your project is in CMC 300 rating), which allows you to save more cash on your bank account to drive other business needs.
Influence marketing
Work with opinion leaders, bloggers and influencers on various platforms: from large YouTube channels, to niche private chat communities and Discord groups.
Paid Advertisements
All traditional traffic channels where it is possible to target the desired target audience by interests, geography, behavior and other parameters (Google ADS, YouTube, Facebook, Instagram, Twitter, LinkedIn and many others).
SMM and community development
Active maintenance and project community development in popular social networks (Discord, Twitter, Telegram, Facebook, etc)
SERM
Project reputation management. It is very important how and what people say about your project in the global networks.
PR in thematic communities
Active PR strategies and publications in various thematic channels and resources of the target audience.
Content marketing
Increasing educational activities, degree of audience involvement and expanding entry points in accordance with audience needs.
Airdrops and bounty programs
Organization and implementation of mass airdrop campaigns and various marketing activities with payments in the form of your project tokens.
Listings
Including your project into authoritative ratings and listings.
SEO
Project content optimization and promotion in the TOP search results of Google and other search engines via the key phrases related to your project.
There are many ways to create a marketing strategy. Crypto marketers can take a traditional marketing strategy as a model, adjusting it in accordance with the long-term goals of the project. A crypto marketing strategy should include the following steps:
1. Planning
At this stage, you need to:
2. Goals setting
3. Budget calculation and time resource estimation
The size of the budget determines the scalability of the project's marketing reach. A startup with a small budget can use free digital marketing tools (MailChimp, Telegram, Wix).
4. Choice of marketing tools
Digital Marketing Tools:
Traditional marketing tools:
5. Content creation
Content creation, being an integral part of a crypto marketing strategy, should be carried out at every stage of its implementation. Content creation includes:
6. Crypto marketing strategy implementation
7. Monitoring
After the marketing strategy is implemented, it is necessary to monitor it with the help of analytical tools – this will help to identify the weaknesses and strengths of the strategy.
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